{"title":"Recommended products","description":"\u003cp\u003eBrowse our Recommended products collection. Free Shipping.\u003c\/p\u003e","products":[{"product_id":"tender-strands-wet-detangling-brush","title":"Tender Strands Wet Detangling Brush","description":"\u003cp data-start=\"331\" data-end=\"363\"\u003eBeautiful days start with you 💗\u003c\/p\u003e\n\u003cp data-start=\"365\" data-end=\"477\"\u003eSay goodbye to tugging, breakage, and tears—our \u003cem data-start=\"413\" data-end=\"435\"\u003eWet Detangling Brush\u003c\/em\u003e is tailored for tender, sensitive scalps.\u003c\/p\u003e\n\u003cp data-start=\"479\" data-end=\"789\"\u003e✨ \u003cstrong data-start=\"481\" data-end=\"504\"\u003eWhy you'll love it:\u003c\/strong\u003e\u003cbr data-start=\"504\" data-end=\"507\"\u003e✔️ \u003cem data-start=\"510\" data-end=\"534\"\u003eSoft silicone bristles\u003c\/em\u003e gently glide through wet hair\u003cbr data-start=\"564\" data-end=\"567\"\u003e✔️ \u003cem data-start=\"570\" data-end=\"593\"\u003eEffortless detangling\u003c\/em\u003e for all hair types—especially thick or curly\u003cbr data-start=\"638\" data-end=\"641\"\u003e✔️ \u003cem data-start=\"644\" data-end=\"664\"\u003eMinimizes breakage\u003c\/em\u003e and pain-free\u003cbr data-start=\"678\" data-end=\"681\"\u003e✔️ \u003cem data-start=\"684\" data-end=\"706\"\u003eHairdresser-approved\u003c\/em\u003e for basin + balayage work\u003cbr data-start=\"732\" data-end=\"735\"\u003e✔️ Ideal for sensory-friendly brushing or everyday use\u003c\/p\u003e\n\u003cp data-start=\"791\" data-end=\"906\"\u003eWhether you're fresh out the shower or deep in a treatment routine, this brush delivers smooth, silky results—fast.\u003c\/p\u003e\n\u003cp data-start=\"908\" data-end=\"946\"\u003e💫 \u003cem data-start=\"911\" data-end=\"946\"\u003ePain-free detangling starts here.\u003c\/em\u003e\u003c\/p\u003e","brand":"Tender Strands","offers":[{"title":"Pink","offer_id":58323079790936,"sku":"rhm1787965644928","price":11.27,"currency_code":"GBP","in_stock":true},{"title":"Black","offer_id":58323079823704,"sku":"oew1787965644929","price":10.85,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0989\/6542\/2424\/files\/tender-strands-wet-detangling-brush_1.png?v=1787965650"},{"product_id":"frizz-control-oil","title":"Frizz Control Oil","description":"\u003cp\u003e\u003cspan\u003eA sleek-finish hair oil pod that helps smooth flyaways, fight humidity, and leave hair shiny without a greasy feel.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eFrizz Control Oil is made for hair that needs extra smoothness and polish. This lightweight leave-in oil helps tame flyaways, lock in moisture, and leave hair looking sleek, glossy, and easier to manage. It is a great option for humid days, heat styling, and frizz-prone ends.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eBenefits:\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eArgan and soybean oils help deeply hydrate and smooth the hair\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eVitamin E, B5, and retinol help support healthier-looking hair\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eHelps target flyaways and rough, damaged areas\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eUV filters help protect strands from sun exposure and heat styling\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eLeaves hair smooth, glossy, and more manageable\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eHero ingredients:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eArgan oil, soybean oil, vitamin E, B5, retinol, UV filters.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eHow to use:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eUse on damp or dry hair. After shampooing, towel dry hair, twist or cut open a pod, and pour the contents into your palm. Apply evenly through the mid-lengths and ends, avoiding the scalp. Leave to air dry or blow-dry and style as usual.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e \u003c\/span\u003e\u003c\/p\u003e","brand":"Tender Strands","offers":[{"title":"Default Title","offer_id":58323079922008,"sku":"agx1787965645463","price":19.01,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0989\/6542\/2424\/files\/frizz-control-oil_1.jpg?v=1787965650"},{"product_id":"four-essentials","title":"FOUR ESSENTIALS","description":"\u003cdiv class=\"mb-2 whitespace-pre-line last:mb-0\"\u003e\n\u003cdiv class=\"mb-2 whitespace-pre-line last:mb-0\"\u003e\u003cstrong\u003e💆♀️ Because haircare is self-care.\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv class=\"mb-2 whitespace-pre-line last:mb-0\"\u003eThis sleek all-black collection is your excuse to elevate your routine and embrace the luxury you deserve. Whether it's a Sunday reset or a midweek pick-me-up, this sophisticated bundle turns your hair care into a premium spa experience.\u003c\/div\u003e\n\u003cdiv class=\"mb-2 whitespace-pre-line last:mb-0\"\u003e \u003c\/div\u003e\n\u003cdiv class=\"mb-2 whitespace-pre-line last:mb-0\"\u003e \u003c\/div\u003e\n\u003cdiv class=\"mb-2 whitespace-pre-line last:mb-0\"\u003e🎁 \u003cstrong\u003eWhat's included:\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"mb-2 whitespace-pre-line last:mb-0\"\u003e✔️ 1 x Tender Strands Detangle Brush (Black)\u003c\/div\u003e\n\u003cdiv class=\"mb-2 whitespace-pre-line last:mb-0\"\u003e✔️ 1 x Tender Strands Mini Detangle Brush (Black)\u003cbr\u003e✔️ 1 x Tender Strands Wet Detangling Brush (Black)\u003c\/div\u003e\n\u003cdiv class=\"mb-2 whitespace-pre-line last:mb-0\"\u003e✔️ 1 x Tender Strands Scalp Massager (Black)\u003c\/div\u003e\n\u003cdiv class=\"mb-2 whitespace-pre-line last:mb-0\"\u003e✔️ 1 x FREE Brush Cleaner\u003c\/div\u003e\n\u003cdiv class=\"mb-2 whitespace-pre-line last:mb-0\"\u003e \u003c\/div\u003e\n\u003cdiv class=\"mb-2 whitespace-pre-line last:mb-0\"\u003e\u003cstrong\u003e✨ Gentle on sensitive scalps, effective on knots - designed by a hairdresser with 15+ years experience\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv class=\"mb-2 whitespace-pre-line last:mb-0\"\u003e\u003cstrong\u003e💼 Wholesale enquiries open\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv class=\"mb-2 whitespace-pre-line last:mb-0\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"mb-2 whitespace-pre-line last:mb-0\"\u003e🛒 \u003cstrong\u003eAdd to cart –\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Tender Strands","offers":[{"title":"Default Title","offer_id":58323079987544,"sku":"lwo1787965645905","price":46.98,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0989\/6542\/2424\/files\/four-essentials_1.png?v=1787965650"},{"product_id":"new-tender-strands-2-piece-edge-control-pink-duo","title":"NEW! 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Whether you’re shampooing or simply unwinding, it melts away tension while promoting healthy hair growth.\u003c\/p\u003e\n\u003cp\u003e💆♀️ \u003cstrong data-start=\"771\" data-end=\"784\"\u003eBenefits:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"787\" data-end=\"1011\"\u003e\n\u003cli data-start=\"787\" data-end=\"835\"\u003e100% black matte silicone – modern \u0026amp; minimal\u003c\/li\u003e\n\u003cli data-start=\"836\" data-end=\"880\"\u003eGently exfoliates and cleanses the scalp\u003c\/li\u003e\n\u003cli data-start=\"881\" data-end=\"909\"\u003eEases tension and stress\u003c\/li\u003e\n\u003cli data-start=\"910\" data-end=\"948\"\u003eBoosts circulation for hair growth\u003c\/li\u003e\n\u003cli data-start=\"949\" data-end=\"994\"\u003eDesigned for tender, sensory-prone scalps\u003c\/li\u003e\n\u003cli data-start=\"995\" data-end=\"1011\"\u003eUse wet or dry\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1165\" data-end=\"1168\"\u003e\n\u003ch3 data-start=\"1170\" data-end=\"1196\"\u003e\u003cstrong data-start=\"1174\" data-end=\"1194\"\u003eProduct Details:\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul data-start=\"1197\" data-end=\"1314\"\u003e\n\u003cli data-start=\"1197\" data-end=\"1233\"\u003eColour: All Black (matte finish)\u003c\/li\u003e\n\u003cli data-start=\"1234\" data-end=\"1264\"\u003eMaterial: Premium silicone\u003c\/li\u003e\n\u003cli data-start=\"1265\" data-end=\"1287\"\u003eErgonomic palm fit\u003c\/li\u003e\n\u003cli data-start=\"1288\" data-end=\"1314\"\u003eTravel \u0026amp; shower-friendly\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Tender Strands","offers":[{"title":"Default Title","offer_id":58323080905048,"sku":"ogb1787965657901","price":4.91,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0989\/6542\/2424\/files\/tender-strands-all-black-silicone-scalp-massager_1.png?v=1787965662"},{"product_id":"tender-strands-detangle-oil","title":"Tender Strands Detangle Oil","description":"\u003cp\u003eIntroducing our \u003cstrong\u003eTender Strands Detangle Oil\u003c\/strong\u003e - the perfect companion to your gentle hair care routine. This lightweight, nourishing oil transforms stubborn tangles into silky smooth strands while providing deep hydration and protection.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e🌸 Key Benefits:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul class=\"benefits-list\"\u003e\n\u003cli\u003eInstantly softens and loosens tangles for effortless detangling\u003c\/li\u003e\n\u003cli\u003eDeeply nourishes and hydrates dry, damaged hair\u003c\/li\u003e\n\u003cli\u003eReduces breakage by up to 70% during brushing\u003c\/li\u003e\n\u003cli\u003eAdds natural shine without weighing hair down\u003c\/li\u003e\n\u003cli\u003eProtects against heat damage and environmental stress\u003c\/li\u003e\n\u003cli\u003eGentle enough for daily use on all hair types\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003e🌿 Natural Ingredients:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eCarefully crafted with a blend of premium natural oils including Rosemary oil, jojoba oil, and vitamin E to nourish your hair from root to tip. Free from harsh chemicals, sulfates, and parabens.\u003c\/p\u003e\n\u003cblockquote\u003e\u003c\/blockquote\u003e\n\u003cp\u003e\u003cstrong\u003e📏 Product Details:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eSize: 50ml (1.7 fl oz) - perfect for travel or daily use\u003cbr\u003eBottle: Elegant glass bottle with precision dropper for easy application\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e🧼 Care Instructions:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eStore in a cool, dry place away from direct sunlight. Close cap tightly after use. For external use only.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e🎯 Perfect For:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eAnyone struggling with tangles, knots, or dry hair. Especially beneficial for curly, coily, or chemically-treated hair. Safe for children and adults with sensitive scalps.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e✨ The Tender Strands Promise:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eCreated by a professional hairdresser and mum who understands the daily struggle of hair care. 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